The phone sits on your desk like a live grenade.
Your finger hovers over the dial.
Your heart’s pounding so loud, you’re sure the prospect will hear it the second they say “Hello?”
Everyone says cold calling is simple.
Until you actually do it.
Because the moment a stranger picks up, your brain has about half a second to fire.
And no script on earth will save you if you freeze. No framework will rescue you if your voice wobbles. No clever opener matters if your nerves hijack your tongue.
POWERDIAL TIP: Volume is Key
Here’s the brutal truth:
You don’t rise to the occasion on cold calls. You fall to the level of your practice.
That’s why volume matters.
Not just to book more meetings. But to transform you into a rep who’s dangerous.
The more calls you hammer out:
The quicker your mind disarms objections.
The smoother your discovery questions slide into conversation.
The more naturally you steer things back to value.
The calmer you stay when a CEO answers on the first ring.
People think they can read their way into being good at cold calling.
They can’t. You can’t. I can’t.
The only way is repetition.
✅ Action Steps For The Week
So here’s your drill to make July your breakout month:
✍️ Commit to 50 dials a day for the next 30 days.
✍️ Listen to your own calls... even the cringey ones. Learn. Repeat.
✍️ Grab a buddy for 10 minutes of daily role play.
✍️ Keep a living log of objections and your sharpest comebacks.
Before You Close This Tab...
Ask yourself this:
When that call connects tomorrow morning, will you be the rep who stammers and apologizes for interrupting?
Or the one whose voice cuts through the static like a blade... calm, sharp, and utterly certain?
Only your drills decide.
And if you think this is tough, wait until you hear the question I’m tackling next:
“Where did you get my number?”
Because the way you answer it can either slam the door shut, Or swing it wide open.
More on that same time, same day, same inbox... next week.
Cheers.
— Sheriff
